What IS up?

Without further ado, let’s get this blog rolling. So, overall the REASON for this blog is that it’s part of a sweet new course at Michigan State University called “New Media Drivers License” taught by Derek Mehraban and Dr. Rick Cole (two of the coolest conveyors of knowledge I’ve had the opportunity to meet). NMDL is all about learning the latest tools (and art) of the digital world and applying it to the advertising, marketing, public relations, business trades, everything trades. To me, this is the way of the future for all business, but particularly those in the communications industry.

Check it out for yourself at THE DIGITAL BUS.

The PURPOSE of this blog is, well, to promote myself – Paul Kanan. To me, public relations (my major) can be used from the highest of corporate levels on down to the individual himself (or herself). As an individual myself, I feel public relations is an art and a skill that can be practiced everyday by treating oneself of as brand as well as a person. What I’m selling are my thoughts and ideas – on Obama, on politics on culture, on you, on me, on life. Why those particular things you may ask? Well, that’s basically all I care about…and yes, I care about you.

OK, so here we go. Rock n’ roll. Let’s do this. Open up your mind and let me blow it away. YES WE CAN!

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